Popular Vinyl Colors - A Beginners Guide

Creating your own unique crafts and t-shirts can be exciting. However, with all the colors available, it can be hard to figure out where to start. What colors should you stock up on?

The answer can be critical if you are looking to sell your creations at craft shows or on sites like Etsy. For this reason, we have compiled a list of the most popular heat transfer vinyl colors for crafts and T-shirt design.

Depending on what crafts you plan on doing, this could mean different colors. For example, mugs or journals may use pink more often than shoes or t-shirts. So keep that in mind when you are stocking up.

In this list, we will be referring to HTV or heat transfer vinyl. This specific material attaches on a molecular level when heat is applied

Girl showing off a custom shirt with heat transfer vinyl

Most Popular colors


Black is by far the most popular vinyl color for t-shirts and crafts. Black HTV's popularity comes from its ability to be used with many colors to create contrasting designs.

Black also tends to be used for drop shadows and lettering. Making it a must-have for your crafting projects.


Just like black, white is another popular color for its ability to be used with many colors. White also allows the design to 'pop' off of surfaces like shirts or mugs.

White Vinyl can be harder to cut. However, this may not matter depending on what you are using it for. However, that shouldn't deter you from stocking up.

Related: How to Cut Heat Transfer Vinyl


Since it is one of the most preferred colors for clothing, red tends to be the color most people want. Red Vinyl can also give designs a futuristic look. Since it is so bright, you will have to choose your background very carefully.

However, red is also used in many holiday designs, making it something you should stock up on.

Popular color swatches


The color blue is popular in many designs. Blue Vinyl is an excellent color to use if you wish to make a design that looks like a painting on fabric. It is easy to use different shades of blue to create unique blending.

When designing with Vinyl, you don't always have to stick with the primaries and secondaries. You can also mix Vinyl colors to showcase your personality. Don't be afraid to mix teal and brown.

Related: How to Layer Heat Transfer Vinyl

Local School Colors.

Vinyl is popular for clothing that you want to display school spirit. Vinyl can be used to make band uniforms, cheerleading outfits, and athletic wear extraordinary. Vinyl is an easy way to turn even a plain tee into school spirit.


Vinyl is an easy way to design unique tees or other crafts. Vinyl colors allow designs to be created that are original and unique. You can also use Heat Transfer Vinyl to create school spirit designs. Vinyl comes in many hues, so you can mix different shades of hues together or with white Vinyl to create your own design style.

Related: Summer Shirt Ideas

Make sure to stock up on these essential colors. Avance Vinyl has all of these colors and more for your crafting needs. Shop now.

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